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5 Reasons why you should Include PPC Marketing in Your Overall Online Marketing Strategy

Posted by:Avid-admin inInternet Marketing News

What is Pay per Click (PPC) Marketing? Pay per Click (PPC) marketing is a method of advertising where, as the name suggests, you pay as users click on your advert. PPC adverts appear at the top of most search pages thus giving you the advantage over the other pages that are generated in search results.For […]

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A New Direction for SEO

Posted by:Avid-admin inInternet Marketing News

SEO marketing finally matured in 2013. With more than 500 algorithm changes a year, keeping pace with innovation was a source of confusion and frustration for some people, yet provided great clarity for others.The rapid pace of change in our market, fueled by the convergence of earned, owned, and paid media has meant that the […]

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The World of Search Engines

Posted by:Avid-admin inInternet Marketing News

People aren’t flocking to the search engines just to look for information these days… they’ve often got buying on their mind! According to Enquiro Search Solutions, about 55% of all purchases made over the Internet are a result of people finding products or services via the search engines. That’s more than half of all online […]

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